### Type 2 Backlinks: Link Placement Types 2(a) Contextual Links embedded within the body text of an article or page. Generally considered the most valuable type because they're surrounded by relevant content and editorial context. 2(b) Author Bio Links placed in the author bio section below an article. Common in guest posting campaigns. Less authoritative than contextual links but still valuable and widely used. 2(c) Image Links embedded in or associated with an image — either as an image link or as a caption/credit link. Common when images are syndicated or used on other sites. 2(d) PDF Links within a PDF document that is hosted and indexed on another domain. Less common but can pass link equity if the PDF is indexed by search engines. ### Related Episodes in This Series - Type 1 Backlinks (S03E06): https://youtu.be/Z_2FeHjvDXY - Type 3 Backlinks (S03E08): https://youtu.be/__UauayC64k